SEO Statistics
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Content marketing rocks. Marketing Sherpa reports distribution lead to a 2,000% increase in blog traffic and a 40% increase in revenue.
70% of the links search users click on are organic.
70-80% of users ignore the paid ads, focusing on the organic results.
75% of users never scroll past the first page of search results.
GroupM states “when consumers were exposed to both search and social media influenced by a brand that overall search CTR went up by 94 percent.”
Search and e-mail are the top two internet activities.
Companies that blog have 434% more indexed pages. And companies with more indexed pages get far more leads.
Inbound leads cost 61% lower than outbound leads. An example of an inbound lead might be from search engine optimization. An outbound lead might be from a cold call.
81% of businesses consider their blogs to be an important asset to their businesses.
A study by Outbrain shows that search is the #1 driver of traffic to content sites, beating social media by more than 300%
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