SEO is one of the important components of digital marketing. If you are just getting started digital marketing for your business, SEO might look like a very complicated concept. But in reality, SEO is very simple. There is a lot to learnwork in SEO, but let’s first understand the fundamentals of SEO.
Think about why you use the search engines for in the first place. You enter “keywords” in a search engine looking for something. It could be for information for news & education, entertainment or products. You look for products and services that you already know about. That’s why the traffic from search engines are always of higher quality.
What does a Search Engine?
A search engine like Google wants internet users to use their search engine frequently. And they can achieve that only be delivering quality and relevant results. Google would want to review each and every page on the internet manually and rank them on the search engine result pages, for every keyword, based on the quality and relevancy.
Two Important SEO Factors: Quality and Relevancy
When you think about search engine results, there are two important factors involved in it. One is quality, and the other is relevancy.
Quality: If you are searching for “Top SEO Company in Lucknow” and if there are 50 websites who have written articles about top SEO Company in the lucknow market, you would want the highest quality result to appear on the top. You might not want to read lower quality articles.
Relevancy: If you are searching for “Best SEO Company in Lucknow” and if the search engine shows results for “Top Website Designing Company”, the result will not be useful for you even if the page about the Best SEO Company is of superb quality. It is not relevant to you and hence not useful to you.
User Signals (Off-Page SEO)
Search engines track user behavior on a site to try to find out the quality and the relevance of the website.
Primary User Signals:
- If a user finds an article useful and relevant, he will share it on social media. (Social Signals)
- He may link to the article from his blog or a discussion forum. (Backlinks)
- He will spend a lot of time on the page reading the article. (Time spent on site)
- He will not hit the back button on the browser after clicking on your link in the search engine results. (Low bounce rate)
Off-page optimization is done by your users by communicating these signals to Google. User signals are not under your control.
Google also wants signals from webmasters about the type of content that is available on our websites. These signals are predominantly relevancy signals than quality signals. Because every webmaster would claim that their content is of the best quality!
Webmaster Signals:
- Title of the page and website as a whole
- Meta description of the pages
- Images and image alt tags on the pages
SEO Factors that Webmasters can Control
There are other things that webmasters can do to improve their website’s search friendliness. Here are some of the major ones.
- Give a good user experience (mobile friendly, easy to read)
- Have a good hosting and high page load speed
- Help users navigate through the site in the best way possible
Read More
Present time many ways to promote your website on the Internet. When you search online and you will see the acronyms SEO, SEM, SMM and SMO all over the internet. But you don't know about terms mean and what is the difference between them? So let us define each term and identify what makes it different.
What is SEO?
SEO is the process of improving the visibility of your website to your online audience via search engines. or Another Word - Seo a optimization methods which help improve your website’s ability to be listed on the first or second page of organic search results. SEO involves a lot of work.
SEO factors
1. Technical Stucture: Technical Structure of website means that the website must be coded to W3C standards and from an SEO point of view, it must have H1 and H2 tags, alt tags on images, focus keywords and meta tag descriptions and more.
2. Quality Content: In SEO “Content is King”. Unique quality content that is readable to your user is King.
3. Quality Back Links: Back link is another website linking back to one of your articles or to your website.
4. Social Media Integration: Social Media is important step in improving your SEO.
What is SEM?
SEM involves paid advertisements such as Adwords, Bing ads, Yahoo and any other methods of online advertising. SEM the fastest way to get your website to show up on the first page of search engine results. SEM often uses pay-per-click (PPC), a bidding model that charges advertisers only when someone.
What is SMO?
SMO stands for Social Media Optimization. SMO increases the visibility of your social media profiles, your social networking activity and your published content so that it is found by people searching for information and resources that relate to your content. SMO helps drive traffic to your website or blog, makes it easier for others to share with their circle of influence, builds community around your brand and helps search engines index your social media profiles, social activity and blog posts more easily.
What is SMM?
SMM stands for Social Media Marketing. SMM is the process of using paid advertising to broaden your customer reach and increase your brand exposure.
Who We Are?
We are Top Seo Company in Lucknow & Our goal is to provide our valued services with clients. We provide SEO Services and SMO Services solutions which, if done right, can continually bring in the desired results for your business. For more detail Contact us: +91 8181000018
Visit website: http://justklicks.com/
Read More
For the growth of any Business, work in right direction and fulfill the specific goals. SEO services can help for Grow Your Business Depending on your goals, needs, requirements and demand. SEO services include on-page optimization, web design, link building, unique content writing services, code optimization etc. SEO Company Lucknow helps you to stay in top of the competition on the Digital world. Our Best SEO Company in Lucknow offered Services are simple, transparent, and built according to the user demand and specific requirements. We do not give false statement which we can’t deliver to our clients. Our SEO experts use common platform to increase traffic. We keep things simple and our professional are known for straightway dealing.
We are a Top SEO Company in lucknow & earned a good identity in the market. Services include are SEO, SEM, PPC, SMM, and many more. Our website promotion team of experts has deep expertise on researching the relevant long-tail keywords and planning the fruitful campaign.
Read More
If your website is not the top of search engine results, no one will know your site exists. Search engines use web robots designed to search a website and grab keywords and text from the website to be listed on their search engine. Update and add new content frequently. We are best Digital Marketing Company in Lucknow provide Best Seo Services, SMO, Website Designing. Our tips help improve your search engine rankings and page quality..
Promoting Tips- 2017
- Content
- Domain, titles, and URL
- Navigation and Layout
- Keep it simple, clean, and fast
- Meta Tags and robots.txt
- E-mail
- Let others know about your site
- Remind users of your site
- Watch the traffic, logs, and keywords
- Forum or other user generated community
- Submit and promote your site to search engines
- Analyze search engines
- Watch for errors
- Grade your website and let it age
Read More
If you have searched for a shop, restaurant or an office address, you would have noticed that a search result with a map listing showed up. These results are not come to automatic. They come up because the business owner has listed his business on Google Maps. It is now time to list your business on Google Maps!
Once you list your business on Google Maps, you will not only get a map when someone searches for your company name on Google but you will also show up with location and contact info.
Step 1: Create & Setup Your Personal Google+ Profile
Step 2: Create a Google+ Page for your Business or Brand
Step 3: View and Edit your Dashboard
Step 4: Keep Everything in Sync
- Google Webmaster Tools
- Google Analytics
- Personal Google+ Account
- Google+ Business Page
- Feedburner
- Google AdSense
- Google Adwords
Step 5: Get Reviews and Ratings
We are Top SEO Company in Lucknow help you list your business on Google maps. Connect with us on mail or website and send me a message.
Read More
Social media has grown from a marketing strategy. Social Media was important to their businesses. Today social media use by marketers to increase brand awareness, generate leads and build meaningful relationships with customers. Social media marketing should be well coordinated with social customer service, community and social selling activities to create relationships with customers. SMO Increasing your sales and revenue. Social Media has increased the exposure Your business & increased site traffic.
Social Media Marketer can’t expect to achieve all of their goals without a plan. Once you recognize the importance of a social media marketing. You use Some Social Media Marketing Tips for more traffic.
- Use hashtags as a virtual filing system, and check what kinds of hashtags your competitors use and get inspired to create your own.
- Ask the right questions to engage your audience.
- Listen to your audience to keep track of relevant conversations and customers.
- Offer something of value that your audience can’t find anywhere else as a means of building valuable relationships.
- Build relationships through Twitter chats to generate conversation around your brand and build connections with participants and the host.
- Be consistent with frequency, timing, brand voice, and engagement.
- Use engaging images, as “content with relevant images get 94 percent more views than content without.”
Read More
Are you looking a SEO Company to increase your website traffic in Lucknow. There are many ways you can increase traffic on your website. Well, you are in the right place. We are Best SEO Company in Lucknow that helps to boost your search traffic.
In Seo involves Many factors like On-page SEO, off-page SEO, content, keyword research, backlinks, competitor’s research, web analytics, usability, mobile, design..etc. Seo help the beginners Business to grow their traffic from Google. We increase your website traffic.
For More Detail Contact us: +91 8181000018
Or Visit: www.justklicks.com
Read More
