Showing posts with label seo in lucknow. Show all posts
Showing posts with label seo in lucknow. Show all posts

Thursday, 5 October 2017

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Why SEO is very important for websites?

Why SEO is very important for websites. ?

Best SEO (Search Engine Optimization) Service means your website gets ranked higher by search engines, which means you’ll more easily and quickly be found by potential clients on the internet. As there are more than 3 billion people that use the internet, it’s pretty important you’re found there.
SEO Services Saves Money: Traffic to your business, internet or not, must come from somewhere. Instead of paying for ads, flyers, air-time, etc., why not use what google gives you for free?
Suppose that you own a Website Designing Company in Lucknow and you have many competitors in the market. When someone goes to Google and searches for “Website Design Company Lucknow”, a lot of websites will be listed there and usually, users will visit the first few websites that they see on the first page. Users don’t usually bother to click on the next 10 pages of search results. They’d go to the top websites and do business with them.
With poor SEO, your website for your Website Designing Company will get lesser traffic which means it will also be more of a loss for your business rather than an asset since you are losing potential clients by lacking visibility in search engines.
There are many factors that you need to consider when doing SEO. First you must understand how it works and the things that you need to focus on. Google’s algorithm has very important things that it looks for in a website to make it rank better. There are three major factors that you can focus on:

  • Links : The internal URL structure of your website needs to be set in such a way that it’s not spammy. Over using a link or an anchor text like “Website Designing Company” can be more harmful than beneficial to you site. User experience is one of the main points that is always being raised during webmaster hangouts by Google so spamming keywords in the form of links is a big no no. Backlinks are important as well.These are the links that point to your website. 
  • Content : This is the tricky part. If search engines recognize that your website produces quality and not spammy content, they will put your site higher in results page when someone searches for a specific key phrase or keyword. What makes this tricky is that the content needs to be SEO friendly and must be entertaining for your readers at the same time as some search engines measure or consider the time that users spend on your webpage and adds it to your “SEO score”. The content of your website must also be fresh and unique because duplicate content will hurt the reputation of your website.
  • RankBrain :RankBrain is part of the algorithm used by Google in determine the rankings of pages on the internet. It’s one of the components that make Google’s search engine work together with Panda, Penguin, Payday, Top Heavy and many more. It functions as an AI (Artificial Intelligence) that adapts to human input and calculates what pages to show that is most relevant to the keyword or phrase that was used.

Aside from these 3 things, there are many other factors that you need to work on to get extra attention from search engines like your website speed, mobile responsiveness, proper use of HTML markup and many more.  These factors are also part of what is being considered by RankBrain when it generates the search results that it shows to the user.
Another method is to check and do a search for the keyword that you want. If you see that the websites in the first few pages are Wikipedia pages or some generic webpage then you may still have some chance of getting in page one by working on the three major things that we mentioned above which are get reputable links to your site, create fresh and high quality content and make sure that your website follows proper coding structure, loads fast and is mobile friendly so that it gets seen by RankBrain.
With all this in mind, doing SEO might seem to be a difficult and time consuming task. We are a Best Digital Marketing Company in Lucknow and provide SEO Services, SMO Services, PPC, Facebook Page Management, Local Business Listing, Website Designing & othes services. We can help you in getting the results that you need. We understand how much work needs to be done in growing a business so we’d like to help your business grow. Well guide you through how make your website one of the most awesome website in search engine pages or you can totally leave all the work to us.
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Monday, 18 September 2017

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10 Best Off-Page SEO Techniques for 2017

10 Best Off-Page SEO Techniques for 2017

Search Engine Optimization is one of the techniques used to improve traffic to a website by obtaining a high-rank placement in the Search Engine Results Page (SERP) such as Google, Bing, Yahoo and others. Proper On-page and Off-page optimization work will give a better position to your website in SERP. SEO has two techniques to improve website position in SERP called ON-Page SEO and OFF-Page SEO:


ON-Page SEO:

It refers to all the things that we do within our website such as title, meta description, content, image, keyword stuffing, internal linking, etc. Overall the on-page technique means structuring or building your website to be search engine friendly. With the on-page techniques we can get visibility in search engines.
Check out On-Page SEO Techniques 2017

Off-Page SEO:

Off-page SEO will help make your website popular on the internet, so you can get more visibility. Off-page SEO techniques will help improve your website position in SERP. Check 10 best off-page SEO techniques:
1. Social Media Engagement
A major Off-page SEO technique is social media engagement. If you want to make your business, website or blog popular, engage with people on multiple social media platforms. Social media presence will help grow your business and also help you get more back links.
2. Social Bookmarking Sites
Social bookmarking sites are one of the best platforms to promote your website. When you bookmark your webpage or blog post on popular social bookmarking websites, you gain high traffic to your webpage or blog.
3. Forum Submission
Participate in search forums which are related to your website and business and make a connection with that community. Reply to threads, answer people’s questions and give your suggestions and advice. Make use of “Do-Follow” forums.
4. Blog Directory Submission
Directory Submission is constantly working to build quality back links. Choose an effective directory and select a proper category. It takes quite some time to deliver good results, but these results stand out over a longer time period.
5. Article Submission
Submit your articles in a high PR article submission directory. You can also give links to your website. Make sure your content is unique and of high quality. Low quality content and content that has more keyword stuffing might get rejected. Choose the correct category and give a good title to your content.
6. Question and Answer
One of the best ways you can get high traffic is from question and answer websites. Join high PR question and answer sites and search for questions related to your business, blog or website and give clear answers to these questions. Give a link to your website which will help in bringing you more visibility.
7. Video Submission
If you want to make your videos popular, head to popular video submission sites. Give a proper title, description, tags and reference links. It is one of the more popular ways to get quality back links because all video submission websites have high PR.
8. Image Submission
Share your photos on popular image submission websites. Before submitting your images please optimize them with the correct URL and title tag. Before submitting your images, check if they have a proper title, description and tags.
9. Infographics Submission
Make creative infographics. These days, infographics are getting popular on the internet. Submit your infographics on infographics submission websites and give reference links to your webpage or blog. The image sizes differ with different websites.
10. Document Sharing
Create attractive documents relating to your business or blog. The documents should have unique content and should be in either pdf or ppt formats. Submit these documents in the document sharing websites.
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Seo Tricks and Tips 2017
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SEO 2017
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