7 SEO Tips and Tricks

7 SEO Tips and Tricks That Will Get You Top Ranked in 2014

Have you ever been so excited about something that you’ve had to consistently discipline yourself to keep from ruining the surprise?
SEO or search engine optimization is the process of optimizing your website to be found in the search engines for relevant keyword searches. For instance, if a person is searching for a podiatrist in the Boston area and there are five podiatrist offices in that region, obviously you’d like your practice to come up first in the search results if you own a practice in the Boston area that’s focused on podiatry.

Here are seven actionable search engine optimization tricks and tips to help your organization rank above the competition in the healthcare industry.

1. Choose the Right Keywords
2. Define Your Meta Data: Title Tags & Meta Descriptions
3. Create Original Content
4. Include a Site Map On Your Website
5. Own Different Search Verticals
6. Local Search Marketing
7. Use Social Media to Drive Rankings
 

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Google Launched Penguine and panda Update! SEO in Lucknow

Google Panda Update vs. Google Penguin Updates

The SEO community has been a buzz this past week with the latest update from Google, named Penguin. Penguin came down the pipeline last week, right on the tail of the latest Panda update. Since most of the big updates in the past year have been focused on Panda, many site owners are left wondering what the real differences between Panda and Penguin are. Here is a breakdown : 

Google Panda Update Overview:

According to Google’s official blog post when Panda launched,

This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on.

Basically, Panda updates are designed to target pages that aren’t necessarily spam but aren’t great quality. This was the first ever penalty that went after “thin content,” and the sites that were hit hardest by the first Panda update were content farms (hence why it was originally called the Farmer update), where users could publish dozens of low-quality, keyword stuffed articles that offered little to no real value for the reader. Many publishers would submit the same article to a bunch of these content farms just to get extra links.

Panda is a site wide penalty, which means that if “enough” (no specific number) pages of your site were flagged for having thin content, your entire site could be penalized. Panda was also intended to stop scrappers (sites that would republish other company’s content) from outranking the original author’s content.

Here is a breakdown of all the Panda updates and their release dates. If your site’s traffic took a major hit around one of these times there is a good chance it was flagged by Panda

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IVR Services Providers In Lucknow, Whai is Bulk SMS, How To Get Tollfree

Bulk SMS Providers In India, Get IVR services In India

IVR Services Providers In Lucknow

Interactive Voice Response

IVR is lead processing software from which your lead wil never be at risk. You don’t have to worry about missing your lead while you are busy or unavailable to take calls so it may help you to manage your leads detail on your system..Your customers will b professionally greeted after that the call will b transfer to your agents..If your agents are unavailable then the customer can record a voicemail.All the information related to IVR callings you can access it on your software panel.its a easy and smart way to know about all the tele-communication activities of your company.Its a easiest way to expand and enhance your company..it manages your company image as a Huge company.

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Seo company in lucknow, Best SEO service providers

SEO Company In Lucknow

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Off-Page Search Engine Optimisation

SEO may target different kinds of search, including image search, local search, video search, academic search. It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results.

A successful search engine optimization campaign will have, as part of the improvements, carefully select, relevant, keywords which the on-page optimization will be designed to make prominent for search engine algorithms. Search engine optimization is broken down into two basic areas: on-page, and off-page optimization. On-page optimization refers to website elements which comprise a web page, such as HTML code, textual content, and images. Off-page optimization refers, predominantly, to backlinks (links pointing to the site which is being optimized, from other relevant websites).

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SEO company in Lucknow, India. Get A free quote today

 SEO Statistics

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Off-Page Search Engine Optimisation


Content marketing rocks. Marketing Sherpa reports distribution lead to a 2,000% increase in blog traffic and a 40% increase in revenue.
70% of the links search users click on are organic.
70-80% of users ignore the paid ads, focusing on the organic results.
75% of users never scroll past the first page of search results.
GroupM states “when consumers were exposed to both search and social media influenced by a brand that overall search CTR went up by 94 percent.”
Search and e-mail are the top two internet activities.
Companies that blog have 434% more indexed pages. And companies with more indexed pages get far more leads.
Inbound leads cost 61% lower than outbound leads. An example of an inbound lead might be from search engine optimization. An outbound lead might be from a cold call.
81% of businesses consider their blogs to be an important asset to their businesses.
A study by Outbrain shows that search is the #1 driver of traffic to content sites, beating social media by more than 300%

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15 Great Off-Page SEO Techniques

Off-Page Search Engine Optimisation
 1. Social Networking Sites

Social Networking is bigger than ever these days! Sometimes known as “Online Reputation Management”, getting involved with social media sites is the fundamental step with which you begin to advertise, market and build your online reputation within your niche.

You need to sign up to the most popular social networking sites, such as; Facebook, LinkedIn, Twitter, Google+, etc., and create yourself a profile of your own. This allows you to extend your online network of contacts, to connect and interact with your friends, to share things with each other, and most importantly promote your website/blog and help build your online reputation.

2. Blogging

Blogging is one of the best ways to promote your website online! By writing a blog for your website, you give a reason for visitors to keep returning to your site and keep up to date with your latest posts. It also helps search engines to crawl your site more frequently, as they have to update your latest blog post entries, which ultimately helps you rank higher in search engine results pages (SERPs).

You need to produce and include lots of unique content for your blog, such as; Infographics, Top Lists, How To…Tutorials, Viral Videos, etc. Try to remember to be clear and concise in what you are trying to convey to your readers within your blog posts, don’t waffle.

To help you promote your blog, submit it to niche blog directories and blog search engines. (See below)

If you’re not very good at writing content for your blog, then you could always hire a guest blogger for your blog and ask him/her to write precise and unique content so that your blog can gain more credit from a search engine point of view.

3. Blog Marketing

Post comments on other blogs within the same niche as yours, which allow you to add a link in the comments section. These links can then be crawled by search engines, helping to point them towards your site.  These blogs are commonly referred to as “Do-Follow” Blogs (Just like ours, where you can comment below!).

4. Forum Marketing

Find forums online that are related to your sites niche and get involved within that community. Reply to threads, answer peoples questions, offer advice, etc. This all helps to build up your reputation as someone who is an expert within that niche. Try to use “Do-Follow” Forums so that you can include a link to your site within your signature, which helps search engines crawl your site.

5. Search Engine Submission

Search engines will eventually find your site online, but that can take a while. To speed everything up, you should submit your website to the most popular search engines like Google, Yahoo, Bing, etc.

6. Directory Submission

Many people may say that directory submission is dead! I believe that it isn’t as you are increasing the likely hood of people seeing your website. It is purely based on how effectively we are selecting those directories and how efficiently we are choosing the category for submission. You could submit to general directories, but for maximum effect, you are better off submitting to niche directories. Of course, I agree that it gives quite delayed results, but it is worth doing it.

7. Social Bookmarking
Social Bookmarking is another great way of promoting your website. Submit your latest blog posts and pages to the most popular bookmarking sites, like StumbleUpon, Digg, Delicious, Reddit, etc. Search engines really like these types of sites because the content on these sites is updated very frequently.

You should be very careful while doing this and you must properly handle the tags which are very essential to broadcast your news on a wide area network. This may increase your website traffic based on how effectively you have participated.

8. Link Baiting
Link baiting is another popular way of promoting your site. If you produce a really popular unique post for your site, then other people may want to link to it. Perhaps you have copied/published another website’s content on your site, don’t forget to place their website link as a reference. Do it for others and, if your content is trustworthy, let others do it for you. This is another way to increase your link popularity.

9. Photo Sharing

If you have used any of your own photos or images on your site, then you can share then on many of the major photo sharing websites like Flickr, Picasa, Photo Bucket, etc. Other people will be able to see them and comment on them, hopefully following a link to your site.

10. Video Marketing

Just like photo sharing, if you have any videos that you have used on your site, then you can submit them to sites like; YouTube, Vimeo, etc. allowing people to find your content in other ways.

11. Business Reviews

Write reviews about others businesses or ask your friends/clients to write a review of your business in major business review sites like RateitAll, Shvoong, Kaboodle, Stylefeeder, etc.

12. Local Listings

Depending on your site’s niche, you might find that listing in local directories may be useful. You may have a website promoting your local business, therefore instead of going global and facing huge competition, listing your website locally, so that search engines can easily view your website and fetch the content, will be much better. This will help you to reach a targeted audience. Submit your website to sites like; Google Local, Maps, Yahoo Local, Yellow Pages, etc.

13. Article Submission
If you write your articles yourself, then you can submit them to popular article directory sites like; Ezine, Go Articles, Now Public, etc. This can help drive traffic to your site, whilst you can also gain some links to your site from other people (though it’s usually a slower process).

14. Social Shopping Network

If you run an e-commerce website, then a good strategy for advertising and branding your products for free is to submit then to online shopping networks. By submitting your products to sites like; Google Product Search, Yahoo Online Shopping, MSN Online Shopping, and other major social shopping network sites like Kaboodle, Style Feeder, etc. then you increase the likelihood of people finding the products that you are selling.

15. Answer Questions

You can actively participate in answering questions on sites like Yahoo Answers. By answering and asking relevant questions on your site niche, you help to build up your reputation as someone that is an expert in your chosen field. You can place a link to your website in the source section if necessary so that people can easily find your site. If you don’t spam, this is another great way to increase your link popularity.

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Hit The Page 1 Rank In google SEO

Not satisfied and not ure for why You paid for SEO If still your traffic and search rank has not increased yet......Turn To us we will not make you embrassed.....WE at justklicks.com deliever best of SEO, SMO, and PPC services that will really boost up your ranking over search engine.For more Info Visit us at http://www.justklicks.com

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